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  • Matthew Spencer - Tech Journalist

New HPE North America Partner Sales Head to Boost GreenLake Transformation

Phil Soper, the new North American head of partner sales for Hewlett Packard Enterprise (HPE), is already making quite a splash. The 23-year veteran of the IT industry has pledged to accelerate HPE's GreenLake cloud services partner transformation in North America.

Soper has served as the leader of HPE Canada for the past two and a half years. His new position as leader of the newly integrated U.S. and Canadian organisation effectively transforms and restructures the part of the North American channel chief.

Soper asserts that he is exploring innovative, nontraditional funding methods to fuel this acceleration. The final objective is to initiate discussions about digital transformation strategies. Ultimately, this will help partners build and scale their practices.

Not just for Paul but also for the company that handles sales in North America, this is an exciting new step. Paul's contributions have been critical to advancing our efforts to transform our business into an edge-to-cloud platform as a service provider. He has shown excellent leadership and introduced a new point of view to the company, evidenced by the fact that more than 700 partners are now selling HPE GreenLake. His expertise in transitioning partners from a transactional to a more strategic business result paradigm will determine our future. I am confident in his ability to move our company ahead since he is well-prepared to deliver value for our customers, partners, and sales teams. Additionally, I have faith in his capacity to move our company forward.

This initiative is intended to assist both the new wave of born-in-the-cloud partners and traditional partners in cultivating and expanding their GreenLake practices.

Soper has extensive and varied experience with cloud transformation monitoring. This will be crucial in accelerating the transformation of HPE's channels and ecosystem.

New HPE North America Head of Partner Sales Phil Soper, who will lead a new combined US and Canada Channels & Ecosystems organisation, has pledged to accelerate the HPE GreenLake partner ecosystem transformation.

Soper stated that he would evaluate his success in his new position based on the rate of transformation that occurs under his watch.

"Transformation is a challenge for more than just the traditional partners," he told CRN. "As (HPE North America Managing Director) Paul Hunter stated, there are also some born-in-the-cloud partners with whom we are not communicating. This presents us with an opportunity to expand our ecosystem. It is also important to attract a whole new set of ecosystem partners who are enthusiastic about our edge-to-cloud platform and convince our current partners of the opportunity.

Soper offers a wide range of expertise in cloud transition monitoring. This will be crucial in speeding the transition of HPE channels and ecosystems. D&H Distributing recently announced that it has extended its relationship to market HPE's GreenLake cloud and configure to order (CTO) services, which coincides with Soper's new position and efforts. HPE is prepared to factory-assembled solutions based on the end-particular user's needs in combination with the CTO offering. They will also send them on behalf of D&H's channel partners to those consumers. In terms of speedier scaling based on a more extensive range of non-stackable items, this is a perfect workaround.

D&H will be able to better assist partners in their attempts to address the all-too-quickly emerging hybrid workplace due to this. HPE GreenLake helps modernise edge-to-cloud platforms whenever there is a need for data integration. According to HPE, 70 per cent of the apps and data is still on-premises. HPE GreenLake helps expand that to edge, colocations and data centres effectively. With scale-up or down options, viewing cost, and mitigating forecast capacity from one intuitive platform, HPE GreenLake Central is gaining some traction.


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